"Discussions over several months have shown that we share a vision to bring about social change and we have been very impressed by Oxford’s commitment to building a strong and effective Community Trust. We have also been attracted by Oxford United’s proud history, great potential and the strategy to achieve sustained success."

Simon Hildrey

Head of Marketing and Distribution Strategy at Liontrust

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"We are excited to be working so closely with Liontrust. Throughout our conversations, it has been abundantly clear that we share a very similar set of values and beliefs, with a focus on community activity and a desire to work together to improve the lives of the people of Oxfordshire."

Mark Ashton

Oxford United Chief Executive Officer

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Hear more about the shared goals of Liontrust and Oxford United

Simon Hildrey talks about why Liontrust has chosen to partner with Oxford.

Mark Ashton discusses the shared goals of Oxford United and Liontrust.


Meet your heroes & win great prizes

We will be running competitions so you can meet players and win various prizes. Visit us throughout the season to enter our competitions.

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Achieving Dreams

A key reason for choosing to partner with Oxford United is the club’s commitment to developing the Community Trust and improving the lives of the people of Oxfordshire.

We are wholeheartedly committed to driving community engagement while raising financial awareness throughout society. We selectively collaborate with like-minded organisations to create opportunities for vulnerable children and young people through education, sports and finance. We are looking forward to achieving these goals in partnership with Oxford United. Here are some past images of Oxford United at work in the community.

Oxford United’s brand new home shirt for 2015/16

The coming season marks the 30th anniversary of the club’s greatest ever triumph, the Milk Cup Final win at Wembley in 1986, and the new home kit is inspired by their proud history.


Oxford United's brand new away shirt for 2015/16